消費者對於企業會員卡APP使用意圖之研究-以習慣為干擾變數
碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 104 === In recent years, smart phones, tablet PCs and other mobile devices have become increasingly popular. Various types of mobile APP are booming fast, and also many companies have created their own exclusive APP eyeing on this mobile APP trends. This study in...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/t6rjsp |