Research on Relationship among Situational Factors, Product Awareness, Satisfaction, and Loyalty-Case of Consumers at Farmer’s Direct Sell Station in Hualien

碩士 === 國立屏東科技大學 === 農企業管理系所 === 104 === The aim of this study was to discussed the relationship among situational factors, product perceived, consumer’s satisfaction, consumer’s loyalty, the case of farmer’s market consumers in Hualien City. The subjects were direct sell station in Hualien City, and...

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Bibliographic Details
Main Authors: Shen Ying-Chun, 沈盈君
Other Authors: Cheng, Chiu-Kuei
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/5axnkk