A Study on the Strategy of e-Sports Companies in Taiwan―The Case of Garena

碩士 === 國立中山大學 === 企業管理學系研究所 === 104 === Under the influence of country and environment in Taiwan, the development of e-Sports is not mature yet. In this environment restrictions, the company of Garena still can promote his agent products "League of Legends" in the Taiwan market and develo...

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Bibliographic Details
Main Authors: Wei-da Chen, 陳韋達
Other Authors: Cher -Min Fong
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/jf8z6x