A Study on Responding Strategies of Traditional Bookstores forE-Books and Internet Bookstores

碩士 === 國立中山大學 === 企業管理學系研究所 === 104 === The industrial development of bookstores in Taiwan have led to many patterns from the simple sale of books to professional bookstores, and even hybrid bookstores. In recent years, it brings great changes with the scientific and technological progress and devel...

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Bibliographic Details
Main Authors: Kuei-Jung Hsu, 許桂榮
Other Authors: Cher-Hung Tseng
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/76878622506907759939