The Value Assessment of Alibaba— The Research of Gross Merchandise Volume and the Problem of Fakes

碩士 === 國立中山大學 === 財務管理學系研究所 === 104 === Although the growth of Alibaba’s total gross merchandise volume is so amazing in recent years, the investors still hold a doubt for the truthfulness of its sales data and genuineness of the merchandise. This study use a qualitative point of view to discuss wh...

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Bibliographic Details
Main Authors: Yan-Lin Chen, 陳彥霖
Other Authors: Lieu, Derming
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/tw9363