The Relationships among Perceived Service Quality, Perceived Service Value, Satisfaction and Behavioral Intention In the case of Local Authority Cultural Events

碩士 === 國立中山大學 === 劇場藝術學系研究所 === 104 === In recent years, there are more and more events being held in Taiwan. Local authorities are all holding events to promote local tourism development. But excessive events caused many problems. Including the uneven quality of the events, some of them lack local...

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Bibliographic Details
Main Authors: Shang-Jyuan Huang, 黃上娟
Other Authors: Jung-feng Hsieh
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/4w63fp