Exploring the Consumer’s Behavioral Intention on Adopting Co-branded Easy Card with Credit Option Embedded in NFC Mobile Payment with 4G Phones

碩士 === 臺北城市科技大學 === 電子商務研究所 === 104 === Due to progressing Information and Communication Technology and widely used smartphones recently, Easy Card with credit option in “mobile payments" is forming a popular trend including many business activities such as integrate the wallet, credit cards, c...

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Bibliographic Details
Main Authors: TENG,SHU-CHUAN, 鄧淑娟
Other Authors: WANG,MIN-TZU
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/92169231889185384106