Application of integrated marketing communication theory on female fashion website---example of Fashion Guide
碩士 === 國立臺灣師範大學 === 大眾傳播研究所 === 104 === Face of evolution of new technology, capital market change rapidly. The traditional way of marketing is no longer satisfy the way we work today. Therefore, how to use the integrated marketing communication theory on real world is an important thing for the ent...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/asb4hm |