The cognitive differences of service quality importance and satisfaction level in ready-mixed concrete industry - The case study of Y company.

碩士 === 國立臺北大學 === 企業管理學系 === 104 === “Ready-mixed concrete” is a commonly-used material in Taiwan’s construction industry. However, due to the market’s high maturity and the product’s low differentiation, the market has been saturated. For surviving through the oversupplied market, companies not onl...

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Bibliographic Details
Main Authors: HUNG,SHU-HUA, 洪淑華
Other Authors: Wu, Tai-His
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/p47e7a