The cognitive differences of service quality importance and satisfaction level in ready-mixed concrete industry - The case study of Y company.
碩士 === 國立臺北大學 === 企業管理學系 === 104 === “Ready-mixed concrete” is a commonly-used material in Taiwan’s construction industry. However, due to the market’s high maturity and the product’s low differentiation, the market has been saturated. For surviving through the oversupplied market, companies not onl...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/p47e7a |