The Analysis of Facebook Users’ Individual Differences, Brand Information Disclosure Behavior, and Their Construction of Self-concept
碩士 === 國立臺灣大學 === 國際企業學研究所 === 104 === With the coming of “Net Generation”, “Social Network Sites” (SNSs) has become indispensable for people to fulfill their needs to exchange information and to socialize. The construction of self-concept has therefore, been extended from offline to online world. T...
Main Authors: | Min-Hsi Tsai, 蔡旻熹 |
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Other Authors: | 黃恆獎 |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/63418063480784848497 |
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