Research on Brand Experience Strategies of Direct Selling Enterprise— A Case Study of NU SKIN Enterprise
碩士 === 國立臺灣大學 === 臺大-復旦EMBA境外專班 === 104 === The first direct selling company Nutrilite was established in California in 1945. Direct selling thus began as a unique Business model. Nutrilite was founded by a partnership of a salesman and a psychologist. They created a unique sales compensation plan...
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Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/a9qt4u |