A Design of Integrated O2O (Online to Offline) Smart Retail Application to Support Omni-Channel Retailing

碩士 === 國立臺灣科技大學 === 工業管理系 === 104 === In this increasingly competitive world, the emergence of online business has threatened the market of offline business. Supported with the advancement of information technologies and big data analysis, online business has gained more competitive advantages as th...

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Bibliographic Details
Main Authors: Christina Hendra, 林蕭錫
Other Authors: Shuo-Yan Chou
Format: Others
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/s4b6by