A study on the management strategy and value innovation of gas station :a case in A company
碩士 === 國立臺灣科技大學 === 企業管理系 === 104 === The purpose of case study is to research petrol market and petrol station operation in Taiwan. This study illustrates a petrol station how to take advantage of leadership, marketing management tools like SWOT, 4P, Five Force Model and Game Theory to achieve oper...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/cmyhcf |