A Case Study of the Key Successful Factors in the Credit Card Business - The Shanghai Commercial & Savings Bank, Ltd.

碩士 === 國立臺灣科技大學 === 管理學院MBA === 104 === ABSTRACT Credit card is very important and suitable payment tool in our modern world. The credit card gives us great benefits to customers and merchants not provided by other payment tools and profit opportunities to banks. Recently, the rapid growth of techno...

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Bibliographic Details
Main Author: Lkhagvatseren
Other Authors: Day-Yang Liu
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/75950335298178605300