Exploring the adoption intention of mobile payment from the viewpoint of customer perceived value

碩士 === 國立聯合大學 === 資訊管理學系碩士班 === 104 === With the rapid growth of wireless telecommunication and the popularity of mobile technologies, mobile commerce is likely to make a strong influence on business activities, consumer behavior, as well as global market. Mobile payment has shown its huge growth, g...

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Bibliographic Details
Main Authors: LIU, JIA-YUN, 劉家妘
Other Authors: LEE,CHIH-CHENG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/36094227448627652371