A Study of the Influence among Personality to Involvement, Satisfaction and Loyalty: Using League of Legends Livestream as an Example
碩士 === 東吳大學 === 企業管理學系 === 104 === In the network now booming, many related industries are coming out one after another, like Livestreams. The influence between livestream broadcasters and online game players is important, but it had rarely been investigate. Therefore, this research investigate the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/8evnwq |