Using Technology Acceptance Model to examine consumers’ smart phone usage on food and beverage applications and evaluating content of information system
碩士 === 世新大學 === 觀光學研究所(含碩專班) === 104 === Previous research of application of mobile applications (APPs) in tourism focused mainly on specific tours or mobile navigation and seldom explored how mobile APPs can be applied to search of restaurants and foods or provision of related services. This study...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/48542404624677027977 |