A Study on Impact of Social Media Community Management on Consumer Purchase Intention -An Example of Facebook Fan Page of Timeless Truth Facial Mask
碩士 === 世新大學 === 資訊傳播學研究所(含碩專班) === 104 === Along with the rapid development of Internet, social media has become platform for consumers to interact with friends and families. Social media also became an effective interactive communication channel for business promotion element. Facebook is a popula...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/zat6a3 |