Moderating Effect and Entry Mode Strategy – Cultural Distance of International Experience

碩士 === 聖約翰科技大學 === 企業管理系碩士班 === 104 === In the era of global internationalization, when multinational companies engaged in overseas investments, they faced the important problems, including the entry modes choice, whether the multinational enterprises have enough investment experience, and the diffe...

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Bibliographic Details
Main Authors: Chien, Hsian-Yun, 簡湘雲
Other Authors: Chang, Yi-Chieh
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/5tes47