A Study of the Relationship’s Among Corporate Image, Experiential Marketing and Service Quality on the impact of Experiential Value and Revisiting Intention –Using International Tourists in Kenting Area as Participants

碩士 === 南臺科技大學 === 商管專業學院 === 104 === In recent years, Kenting has attracted international tourists successfully, however, facing the tourism development in the external environment change speed surge, complexity improve, media expansion, the rise of consumer awareness and the concept of sustainable...

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Bibliographic Details
Main Authors: CHANG, LI-WEN, 張俐文
Other Authors: CHEN, MENG-SHIOU
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/uh4283