Integrating Technology Acceptance Model to Explore the Behavior of Using Facebook-An Example of the Seniors
碩士 === 南臺科技大學 === 資訊管理系 === 104 === This studyis to analyze the usage behavior of virtual community’s members based on TAM. The results show: (1)Usage motivation includes expanding social networks, entertainment and obtaining information has positive influenceson usage attitude. However, maintaining...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f4n7u8 |