A Study of Marketing Mix of Taiwan Traceable Agriculture Product - Focus on chain Supermarket
碩士 === 東海大學 === 食品科學系 === 104 === Abstract In recent years, there have been a series of food and agricultural products safety incidents in Taiwan that have caused consumers to put more emphasis on food safety problem. As a result, COA(council of agriculture) has started to promote TAP (traceable...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6ab6vw |