Awakening the Value of Implicit Resources-An Innovative Business Model of Xuan Zang Road Gobi Challenge
碩士 === 東海大學 === 高階經營管理碩士在職專班 === 104 === Most enterprises tend to see the value of the existing dominant resources to pursue short-term profits while ignoring latent value of implicit resources, such that they cannot seize the opportunities in innovative business models. Based on a case study of Bei...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43y6mx |