THE IMPACTS OF PRODUCT QUALITY AND SERVICE QUALITY ON WORD-OF-MOUTH, CUSTOMER SATISFACTION, AND REPURCHASE INTENTION─ THE CASE OF FE CONSTRUCTION COMPANY
碩士 === 大同大學 === 事業經營學系(所) === 104 === Quality is one of the key competitive priorities for every industry, including manufacturing industry and service sector. Due to almost all consumers care about what the quality they buy and this affects the satisfaction level and word-of-mouth about what they b...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/d8cjun |