HOW INFORMATION QUALITY OF TRAVEL BLOGS INFLUENCE TRAVELERS' PERCEIVED INFORMATION CREDIBILITY AND TRAVEL INTENTIONS

碩士 === 大同大學 === 事業經營學系(所) === 104 === With the ever-increasing popularity of user generated content, travelers can share their personal experiences and opinions on the blog and provide important information to potential travelers. Travel blogs have become a new platform for tourists to acquire trave...

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Bibliographic Details
Main Authors: Jou-Yi Huang, 黃柔旖
Other Authors: Mei-Fang Chen
Format: Others
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/16008542746657096170