A Study on Key Success Factors in New Product Launch -Using an Energy-saving Anti-fog Mirror as an Example

碩士 === 育達科技大學 === 企業管理所 === 104 ===   This study explores the key success factors in a new product launch. The products cited by the author may not cover all the industries, but problems encountered are essentially the same in the area of innovation. They have the same basis as far as the management...

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Bibliographic Details
Main Authors: CHEN, SHAO-WEI, 陳紹緯
Other Authors: LAN, TIAN-SYUNG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/q49978