A Case Study of Development and Operation of Design Hotel – The Process of Niche Marketing
碩士 === 國立雲林科技大學 === 企業管理系 === 104 === When businesses decide to enter the market, they will consider their enter strategy no matter they are first mover or late comer. Actually the hotel industry has been developing in Taiwan for many years, and it is a competing market. However, different from the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/26654523590286748983 |