Risk Communication and Crisis Response with Social Media: Case Studies on Food Safety Incidents in Taiwan

碩士 === 國立雲林科技大學 === 會計系 === 104 === As the rapid progress of social media, crisis information and news of enterprises circulates rapidly. Facing this kind of environment, how will risk communication and crisis response be done is a very important task for enterprises. This research uses case study a...

Full description

Bibliographic Details
Main Authors: TSAI, PIN-CHEN, 蔡秉真
Other Authors: SUN, CHIA-MING
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/h8677n