The Study of Service Innovation on Marketing Channel for Taiwan Craft: “Liv'in Riverside” and “Howdy” as Examples
碩士 === 國立雲林科技大學 === 文化資產維護系 === 104 === With the rise of cultural and creative industries, cultural and creative goods have gradually become a niche tool for businessmen in Taiwan to create more business opportunities, but it could also lead to abusing the word, "Cultural & Creative”. Peopl...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/y5dufn |