COOPETITION AND INNOVATION

碩士 === 元智大學 === 管理碩士在職專班 === 104 === ABSTRACT The best strategy is a winning strategy which should contradict the traditional thinking and be innovative. Drawing on the resource-based view and coopetition, this study tries to explore innovative strategies within traditional industries. Using the in...

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Bibliographic Details
Main Authors: Jhing-Ping Wu, 吳中平
Other Authors: Yi-Ju Lo
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/82627242194013085880