The Effect of Social Networks on New Technology Adoption-The Case of 4G Mobile Technology Adoption
碩士 === 元智大學 === 經營管理碩士班(國際企業學程) === 104 === This study investigated the effect of social network on early adopt 4G service. Since Rogers（1995）proposed the innovation diffusion theory, most scholars investigated the factors of new technology adoption. Some studies support demographics such as gender...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/nunbhz |