Analytical Review on Chain Store Coffee Shop Customer Repurchase Intension Behavior - An Empirical Case of Donutes.
碩士 === 真理大學 === 休閒遊憩事業學系碩士班 === 105 === In recent years, the rise of coffee’s popularity takes over Taiwan. As a result, Coffee becomes part of Taiwanese modern life style and creates enormous business opportunities. The research is mainly focus on the correlation between branding, service quality,...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/39hd6d |