The Investigation of Branding Models on a Culture Base
碩士 === 國立中正大學 === 企業管理學系碩士在職專班 === 105 === The essay originated from cultural approach branding concept by going through the data gathered and cases studied. The brand structure has been completed on a cultural base from further interview with feature research. The three category have been concluded...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/8w6493 |