The Influence of Website Trust and Seller Trust on Purchasing Intention of Online Purchasing Consumers

碩士 === 中華大學 === 企業管理學系 === 105 === Digital wave struck, the Internet has gradually become a part of everyone's life, online shopping service gradually replaces traditional entity channel, and becomes the consumer's preferred channel. Therefore, It is important to explore the influence of I...

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Bibliographic Details
Main Authors: CHEN, HSUEN-MENG, 陳學盟
Other Authors: TSAI, MING-CHUN
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/20663706717807605473