The Relationship between Purchase Experience of Health Food and Brand Trust:The Moderating Effects of Information Channel

碩士 === 中臺科技大學 === 醫療暨健康產業管理系碩士班 === 105 === With the advance of the medical environment recently, the aging society is an unavoidable trend. Moreover, Health has become a matter of great importance to people, and thus bring the trend of eating healthy food. The main purpose of this study is to expl...

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Bibliographic Details
Main Authors: LU, CHIA-CHI, 呂家綺
Other Authors: LIN, YING-YEN
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/87n7de