Research on the Factors Influencing Customer Satisfaction and Customer Expectation Value of Internet Shopping Mall-A Case Study of SHOP.COM

碩士 === 中原大學 === 企業管理研究所 === 105 === In 2016, the scale of Taiwan’s electronic commerce industry has leaped to become a「trillion dollar industry」. The advent of the e-commerce era with its variety of business platforms and due to its popularity and convenience made it easier for people to do business...

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Bibliographic Details
Main Authors: Huang-Cheng Wang, 王煌呈
Other Authors: Ru-Yu Wang
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/kt7v78