A Study on Nutraceuticals Purchase Message Source and Purchase Behavior
碩士 === 朝陽科技大學 === 企業管理系高階產業經營碩士在職專班 === 106 === The purpose of this study is to understand how consumers perceive the relationship between the various product sources and the consumer's Purchasing channel. In this study, a total of 250 questionnaires were sent out by convenient sampling method....
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/5gr9cf |