The Study of Brand Strategy: A Case Study of Don Don Taro Balls

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 105 === In recent years, many fancy, diversified and extreme popular deserts emerge in the desert market in Taiwan. Under the gradually manifold consumption demands, the increasing consumption needs also raise the customers’ growing requirements of deserts that drive d...

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Bibliographic Details
Main Authors: DONG, ZHENG-SHENG, 東正勝
Other Authors: LIN, FENG-JYH
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/52147010591892995493