The Study on the Bed and Breakfast Marketing Strategies in Yi-Lan County

碩士 === 佛光大學 === 未來與樂活產業學系 === 105 === The purpose of the study is to understand the features of Bed and Breakfast management in Yi-Lan, and to analyze present along with future feasible marketing strategies. The researcher takes the method in-depth interview of qualitative research, focusing on Bed...

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Bibliographic Details
Main Author: 蔡淑珍
Other Authors: YANG, JUI-MING
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/92832975815583819826