Effects of the Recommendation Functions based on Online Shopping Behavior Analysis in Taobao.com

碩士 === 輔仁大學 === 國際經營管理碩士學位學程 === 105 === Recommendation system can provide convenience way to guide customers find products to purchase through multiple options. In this study, we present specific description of each recommendation functions in Taobao.com, and analyze the effect of those functions w...

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Bibliographic Details
Main Authors: XIE, BING-YAN, 謝冰燕
Other Authors: Wu, I-CHIN
Format: Others
Language:en_US
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/9udtvj