Frugal Innovation in the Automobile Industry: The Comparison of Russia and China
碩士 === 輔仁大學 === 國際經營管理碩士學位學程 === 105 === The purpose of this research is to study about the frugal innovation in the automobile industry with a particular attention to Russia and China. To tap into the great potential of emerging markets and squeezed by the fierce competition in this mature industry...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/53s3a5 |