Exploring the factors that influence the effects of dynamic and static product instruction

碩士 === 輔仁大學 === 企業管理學系管理學碩士班 === 105 === In recent years, online shopping grows with the rapid development of science and technology. Virtual channel is very popular to consumers. Consumers can buy products online, or search for product’s information and instruction and then engage in purchase decis...

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Bibliographic Details
Main Authors: CHIEN, SHIH-TING, 簡詩庭
Other Authors: Huang, Li-Shia
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/j2mp9b