Technology Improvement in Automotive Lithium Cell - A Study of Product for P Company

碩士 === 輔仁大學 === 科技管理學程碩士在職專班 === 105 === The BCG matrix is used by the case company to analyze its current product offerings. The company's main product -- a rear projection screen -- has gradually been reduced to an 'outdated clunker' without the timely emergence of a killer product....

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Bibliographic Details
Main Authors: LIU, CHIA-AN, 劉家安
Other Authors: GONG, SHANG-CHIH
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/44818539877154561618