Exploring the Consumers’ Purchase Intention toward Travel Site with the view of Para-Social Presence
碩士 === 義守大學 === 企業管理學系 === 105 === With the progress of science and technology, the use of Internet in consumption has become one of the most important means for modern people, and consumers can through the site, instantly understand the product and important information, and compare the impact of t...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/8w827m |