The Effect of Religious Activities on Visitors’ Satisfaction and Revisiting Intention from The View Point of Experiential Marketing: A Case of Karma Kagyu Temple in Zuozhen District in Tainan

碩士 === 義守大學 === 管理碩博士班 === 105 === The requirements for leisure activities are more diversified since modern life is busy and stressful. Religious tourism thus become one of the options for people to relieve their pressure. Many religious organizations offer a lots of recreational travel programs co...

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Bibliographic Details
Main Authors: Wen-Hsiang Ou, 歐文祥
Other Authors: Dong-Jenn Yang
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/642msm