The Impact of Consumers' Lifestyle on Willingness to Purchase

碩士 === 國立高雄應用科技大學 === 財富與稅務管理系碩士在職專班 === 105 === The most commonly relied upon in consumer decision-making is in the food and beverage, retail, and financial industries, where brand value is often seen in its ongoing consumer activity (Taiwan Economic Research Institute, 2012). With the increasing e...

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Bibliographic Details
Main Authors: Lin, Min-gji, 林明吉
Other Authors: Tang ,Hui-qin
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/77920462950294405516