A Study of the Behavioral Intention of Consumers Buying Online Outbound Travel Products

碩士 === 高苑科技大學 === 經營管理研究所 === 105 === A Study of the Behavioral Intention of Consumers Buying Online Outbound Travel Products The purpose of this study was to investigate the factors that affected the behavioral intention of consumers buying online outbound travel products. This study took the Theor...

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Bibliographic Details
Main Authors: Liou,Yu-He, 柳玉和
Other Authors: LI,YI-ZHAO
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/8kq785