The Effect of Commercial Hotel Service Staff Uniform Type on Consumers Overall Attitude and Overall Liking:The Moderating Effect of The Consumer 's Travel Motivation
碩士 === 嶺東科技大學 === 高階主管企管碩士在職專班 === 105 === How to improve the consumer perception of commercial hotel for increasing competitive ability was always a critical issue for academic researchers and practitioners. The study selected commercial hotel consumers as the research objects. The purposes of the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/4sv677 |