The Exploration of the Role of Facebook Live Video on Celebrity's Engagement with Public Viewers
碩士 === 銘傳大學 === 新媒體暨傳播管理碩士學位學程 === 105 === While the effects of self-disclosure and self-presentation online social media have been extensively investigated, the new function of Facebook Live video is relatively unexplored. This paper focuses on the role of Facebook Live video on celebrities’ engage...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/77281572499226957254 |