Effects of Service Quality, Destination Image, Utilitarian Value and Hedonic Value on Bed & Breakfast Visitors Revisiting Intention:The Case in Nantou Area.

碩士 === 國立中興大學 === 生物產業管理研究所 === 105 === In recent years with the change of tourism habits and social values, nationality put emphasis on leisure life. People increase frequency of traveling, the rapid development of B&B industry and competition is fierce guests can communicate with the owner, an...

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Bibliographic Details
Main Authors: Jeng-Tsuen Wang, 王正村
Other Authors: Bi-Kun Tsai
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/17332262546553519391